If you've been on Snapchat, Facebook, or any other social media platform for an extended length of time, you know all about Stories. This type of format features content that's told in sequential order, whether it's in regard to trips, projects in progress, or what have you. YouTube has recently joined the fold, which brings us to the topic of YouTube Stories. Here is what those that work in Long Island advertising can tell you about this feature.
If you're unfamiliar with Stories, as a whole, it's essentially a format that shows content, photos and videos included, in sequential order. YouTube Stories, as companies such as fishbat will attest, isn't much different. Like other social networks, it offers the ability to add bells and whistles to said content, filters and stickers included. It can be easily accessed on the YouTube mobile app, where a "Create Story" option will be.
A noticeable downside of YouTube Stories, at least at this stage of the feature's life, is that it's not open to everyone. Currently, if you aren't an eligible content creator with 10,000 subscribers or more, you won't be able to access the feature in question on your phone. However, it's expected that it will be rolled out to more users as time goes on. It would seem like YouTube Stories requires testing, though, which is where top content creators come into play.
Even though the feature will take time to be rolled out to other users, YouTube Stories offers quite a bit compared to other social media networks. For instance, if you're familiar with Snapchat Stories, you know that they are automatically deleted after 24 hours after being published. YouTube Stories, on the other hand, last for 7 days. This gives YouTube a leg up and, on the surface, makes it more appealing to the average user.
The reveal of YouTube Stories shouldn't come as much of a shock, as it seems like a natural progression for YouTube itself. For the longest time, it has been the largest video streaming service in the world, and its social component makes it a prime candidate for a "Story" format. It may even become more commonplace on YouTube, but this is dependent on its user base. If it doesn't prove to be a hit, YouTube is likely to change course.
If you're unfamiliar with Stories, as a whole, it's essentially a format that shows content, photos and videos included, in sequential order. YouTube Stories, as companies such as fishbat will attest, isn't much different. Like other social networks, it offers the ability to add bells and whistles to said content, filters and stickers included. It can be easily accessed on the YouTube mobile app, where a "Create Story" option will be.
A noticeable downside of YouTube Stories, at least at this stage of the feature's life, is that it's not open to everyone. Currently, if you aren't an eligible content creator with 10,000 subscribers or more, you won't be able to access the feature in question on your phone. However, it's expected that it will be rolled out to more users as time goes on. It would seem like YouTube Stories requires testing, though, which is where top content creators come into play.
Even though the feature will take time to be rolled out to other users, YouTube Stories offers quite a bit compared to other social media networks. For instance, if you're familiar with Snapchat Stories, you know that they are automatically deleted after 24 hours after being published. YouTube Stories, on the other hand, last for 7 days. This gives YouTube a leg up and, on the surface, makes it more appealing to the average user.
The reveal of YouTube Stories shouldn't come as much of a shock, as it seems like a natural progression for YouTube itself. For the longest time, it has been the largest video streaming service in the world, and its social component makes it a prime candidate for a "Story" format. It may even become more commonplace on YouTube, but this is dependent on its user base. If it doesn't prove to be a hit, YouTube is likely to change course.
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